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See What HSE Professionals Are Saying About Us

 I have been a safety manager for 20 years, and have done countless root cause investigations, generally speaking, it gets down to 2 things.
First, the organisation does not have the right policies and procedures, this is getting less and less because the companies are evolving. The second is that people are not paying attention. To correct this it is very easy to say "pay more attention". So this training helps me understand how we can train people's attention to avoid accidents and incidents from a mental focus point of view. The simplicity of the A.P.E model is remarkable and will make a big difference to the safety culture.
Overall great and insightful training! I appreciated it. Thanks, you are doing a great job thank you.

Jeremy Heaths,
Senior risk consultant at HUB international
I got the information about this training 10-11 hours ago and immediately cleared my schedule because this is something that I am very passionate about as a QHSE specialist.
The 3 reflection that hit home for me was the:
1. The cognitive part with impulse control and attention span.
2. Understanding arousal control and how important it is to find the right balance, and understanding the will differently make me better at my job.
Lastly, the A.P.E model is much simple and I am excited to take that to my team.
I very much enjoyed the course and I differently want to share the good word about this, because I am better today because of it and I appreciated you offering this, thank you so much.

Dan Crawford,
environmental health and safety specialist, Nabors industries
The training has been very insightful and I learned quite a few things in it! And in almost every call that I’ve been having with people since I’ve been sharing some little tip from it. 

Poor impulse control often leads to the likelihood of accidents; people are not taking the time to think and analyze. They are just doing. It could look like anything from simple mistakes in a document to not controlling a pressure at a wellhead. I also think poor impulse control leads to wanting to get it done quick versus right. I have noticed recently that with the reduction in staff people have more on their plates. And that increases the number of errors and mistakes because we are not taking the time to focus on one activity. Oftentimes we are distracted by multi-tasking.

I especially think that for us in my company it’s gonna be really good to start disseminating this information out to folks, having people on a daily basis, and to use act, plan, execute. It will reduce incidents by focusing on the moment (accept), determining the right path forward (plan), and then putting those steps into action (execute).

Thank you so much”
First of all, I would like to express my gratitude and how happy I am to have completed this course. A special thanks and regards to everyone who has been behind this initiative and contributed to the development and release of such an effective training module.
Enabling people and HSE specialists to make effective use of this perfect training truly creates an understanding of Neuroscience focused thinking and Neuroscience Safety initiatives; which eventually decreases the amount of accidents.
The knowledge from the course is opening a new page in the way of establishing contemporary Site and Organisational Safety Management Standards. As can be learned throughout the individual chapters of the training, this is fully an innovative way of thinking which allows reinterpretation of the conventional safety management approach, and with that said, it is a real opportunity to melt the conventional side of our business into the field of neuroscience where new researches and findings are daily part of the life. Increased knowledge and realisation towards the cruciality of Safe Decision Making will give awareness to people in terms of how and why individual decision making can longitudinally lead to accidents and how it can be a contributor to poor organisational performance. 
Prescriptions on how brain functionalities can individually be managed and used for good and effectiveness will also support the way how individual intelligence can be better enhanced and how it can positively contribute to excellence in safety and business performance.
Harun Futtu,
Corporate Deputy HSE Manager at Ballast Nedam
This training course was indeed helpful on my end, as focusing on worker’s attitude and behaviour is just a budding stage in addressing workplace response on accident/incident investigation and instituting other H&S programs.

Being aware of the current mental focus state is an essential tool in securing for ourselves, as well as specific workplace employees and even co-workers, that we go to work safely. My 14 years overseas experience in tele-communication, oil & gas, and construction industry dictates that accidents' root cause mostly was due to insufficient attention/focus of workers at work. For instance, one forklift operator unfortunately hit another worker as he was preoccupied talking on his mobile phone, thus missing continuous eye to eye communication with his flag man.

As mentioned in the training module our brain has two systems which could harness one's potential if used accordingly. It is also surprising that taking note of the time of the day for HSE meetings is beneficial in achieving a common goal. Proper planning and execution of the APE model would be completed if the worker knows his arousal state (under, optimum, or over), the H&S practitioner knows the current workplace condition, and there is a desire for safer lives of the craft and manual workers.

I believe that workforce involvement is essential to establish a sense of ownership, thus improving the capacity of the workers to work fruitfully and accident free.

Arvin C. Jumpay,
Consultant for HS&W, Qatar
I work independently, so I work for a lot of companies and has done so for almost 20 years; so I know a lot about the profession.
I have also given a lot of training about general safety, behavioural safety, and brain based safety programs, but at the end there was also a lack of information. Back then I, however, didn’t know about this course; I didn’t know what it was, or how the brain behaves towards safety and not only on the work floor but also with the management team supervising people. 
The companies I work for are most of the time offshore-related with very high end safety focus/minded work for the HSE management as they work on many renewable energy wind mill parks on the sea. Naturally, they really want to know how to break the plateau we are facing regarding the incident rate. 
During my whole working career, I’ve observed the frequency rate to always be around 5. And it has always been the question: “Ruud, tell us how we can improve this and reduce the frequency rate to a lower number than 5”. And it has simply not been possible. Now, however, I’ve learned in this course that there actually is something we can do to really improve, and if we implement this different way of thinking within the company, next to all the other procedures and programs we are developing at the moment, I think we could start breaking that plateau.
During my training I was really positively surprised to experience how it helped me to learn better when I had to write my reflections after every course and afterwards got feedback on these assessments. I think this program is very helpful to all kinds of HSE professionals, and not only HSE but also the management team of a project. If people really understand how the brain works and how people are only reacting and how they act in general, I think you have a tool you can actually use. And we need that tool to break the plateau.
One of my colleagues originally told me about this course, and my advice to you is: if you are thinking about doing it, please start with the training today!
Ruud Verburg,
Independent HSE Professional 
I've been working in health, safety, and quality environment for almost 30 years, and I must say that I've really, really enjoyed this training! I think in my time I've seen huge improvements in how we see and manage safety specifically, but I would definitely agree that we've probably reached a plateau.
Quite often great new initiatives are just not effective, and even though we’ve been trying to decrease the amount of accidents further, we've simply not been able to do so, and therefore we continue to have them.
The question is then how we can do things differently? I think this training offers a way to do exactly that. It has provided me with a new approach and a new ability to understand and help people. I’ve learned how to make them more motivated, how to react to key elements of behaviour, motivation, tiredness, and effectiveness, and how our brain works.
I firmly believe that understanding will be the key to help me track the improvements that I'm really looking for. Before I knew something was wrong, but it was as if I couldn’t quite define what it was or what to do about it. I wasn’t really able to put my finger on it.
I truly use what I’ve learned all the time, and I really believe that understanding people is the key to making improvements and changes for the better, as it means that I can interact with people in a totally different way. I can understand why they might get distracted and what to do about it. All allowing me to improve on the Human Factor.
I truly found the Certification Training insightful, and I've got so many great takeaways from it that I'll be able to implement in the business. I'm sure I'll get some great results from it! I’m really looking forward to the further journey, and I can’t wait to see the improvements in my business. Thank you!

Gail Harvey
National HSEQ Manager,
Guidera O'Connor
I found the course to be highly informative! It showed the required steps needed to eliminate, or at least reduce, accidents and incidents at work by means of understanding how the human mind influences our actions and behaviors. It, moreover, showed what we need to do to support our employees to make coming to work safer and limiting the risks of accidents and incidents whilst at work.
Throughout the years, I have gleaned a wealth of information on how to help and support this process within our business. On reflection, this has been one of the best courses I have completed in several years. I firmly believe that more companies should take the time to invest in the WeFocus Neuroscience Safety Program!
I furthermore believe that the program will help introduce a new line of thought to improve the safety for all of our employees and interweave the process of neuroscience safety into our organization's health and safety programs.
Thank you!
Cahal McMenamin
EHS Manager,
Dynamic Aerospace Fabrications Ltd
I really enjoyed the training! Thanks very much for that! I'll definitely look at my team as well in terms of giving them some more knowledge in this area too. But it's also gonna help me, I think, to reflect on some of the training we've already got and how we might be able to modify that to make it more effective.

Understanding mindsets is so important. Focus on our mindsets, so rushing, frustration, fatigue, and complacency, and the behaviors that we can put in place to try and drive into habits in terms of making safer decisions. What we know from the incident and injury data that we've got is that problems like not assessing the area, positioning yourself, looking before you move, looking out for your mates, and knowing your body, covers probably about 80% of the injuries that we have. So if people were to create safer decisions around those areas we could do something about those 80% of the injuries that we have.

We’ve been doing work in this space for some time now and we're seeing results. Our more significant injuries have gone down in the last sort of 18 months. All injuries are down by about 30%. There's lots of things but this has been a big component of our strategy.

At the end of the day, the interaction between the person and the hazard is what causes the harm. So if we can drive the person to create a better behavior and make that a habit so they can do it without thinking then we'll get a good outcome as a result.

Michael Bradtke
Head of Wellbeing, Health & Safety at AACo
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